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In case you didn’t already know, May is AAPI Heritage Month. There are so many different ways to honor the month like donating to non-profit organizations that support the AAPI community or shopping Asian-owned brands. If you’re like us and love discovering new beauty and skincare products, it’s the perfect time to try AAPI-owned beauty brands to find some of your new go-to products. 

If you don’t know where to start, you’re in luck! This year, AAPI-owned beauty and skincare brands got together and collaborated on a huge AAPI Bestseller Beauty Collection. The collection box features eight products from Cocokind, Fable & Mane, Glow Recipe, JINsoon, Hero Cosmetics, Live Tinted, Mount Lai and Tower 28 Beauty. Every single product is full sized, which is amazing. Plus, $10 from each box purchased will be donated to AAPI non-profit organizations. 

In addition to the beauty collection box, we’ve rounded up 15 AAPI-owned beauty brands and the products you’ll want to add to your routine ASAP. Check those out below. 



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