Every day, it feels as if a new aesthetic is making its rounds on TikTok. As a major social media platform, there’s no doubt as to why these circulate, with the participation of countless fashion fans and beauty savants joining in. It should also be noted how because of their sudden rise in popularity, more often than not, there may be certain images and products begin to associate with them. Whether it’s the frilly ribbons of “balletcore,” the sky-high sparkly heels of “night luxe,” or the matching workout sets of the “clean girl,” we tend to create connections between our senses without even realizing it.
With that, Who What Wear’s beauty team has taken on the daunting task of assigning TikTok’s numerous fashion and lifestyle aesthetics with fragrances we associate with them. Sounds interesting? Keep reading to find out which fragrances come to mind whenever we come across TikTok’s most famous viral aesthetics.
