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The best part about collaborations is that you take two iconic entities and combine them to make something entirely new and exciting. Case in point: The latest exclusive capsule collection from Jimmy Choo and Timberland.
Following the overwhelming success of their first collab in 2020, the brands joined forces again to launch a new collection inspired by New York City. According to the press release, Jimmy Choo’s creative director, Sandra Choi, worked with the Timberland team to reimagine its iconic Original Yellow Boot, resulting in a “high octane,” glamorous seven-piece collection across men’s and women’s styles.
As if the shoes weren’t eye-catching enough, the global brands worked with Harlem’s Fashion Row, a New York-based agency that provides opportunities for emerging Black and Latinx creatives, who connected them with New York native designer Shanel Campbell. As the press release notes, “Campbell’s work explores the Black Experience in America, and her invaluable insight – combined with Jimmy Choo’s signature style of daring and confident glamour – resulted in a unique fusion that celebrates the creative spirit of the city and culminates in the total reinvention of a cult classic.”
The collab is exemplified in a heeled version of Timberland’s iconic 6-inch boot that is covered entirely in Swarovski crystals. We think this style has Jennifer Lopez’s name written all over it.
See stunning photos from the campaign featuring musician and actress Justine Skye, then shop the Jimmy Choo x Timberland collab below.
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