This morning, I happened to be scrolling Sephora for fun (as one does). During my mindless scroll, I did a double-take—so many cult-favorite products are selling for really, really good prices right now. I’m talking half-off savings. This includes fantastic brands like Tarte, Fenty, Smashbox, Sephora Collection, Lancôme, and more. 

Of course, this is no accident. From now until April 1, Sephora is offering 50 percent off select beauty products every day. Each day, the retailer is choosing a new batch of products to offer savings on—and I just so happened to look on a particularly fire day. This is all leading up to the semi-annual Sephora Savings Event, which starts on April 14 for Rouge Members and April 18 for VIBs and Insiders. 

All that is to say, mark your calendar for for Sephora’s Spring Savings Event, and check out the incredible deals that I found for you today. Below, find today’s most exciting beauty deals from Sephora. 

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