My initial draw to testing out this under-eye brighter is that I’ve struggled with periorbital hyperpigmentation for a while now and have been wondering how to get rid of dark under-eye circles. Admittedly, when I began to wonder how to mitigate hyperpigmentation, I became flustered by the amount of information on the internet. Not only are there different theories about what causes dark circles (some studies say it’s influenced by sleep, others say nutrition, and some say genetics are at play). But there are so many suggestions for handling them that it can become overwhelming. Do you change your diet? Get a chemical peel? Or do you buy a product? And if it’s the latter, how do you choose between getting a concealer, serum, cream, patches, or brighter?
There are so many different ways you can deal with dark circles that this is the moment in the story that I should note you have to choose what works based on your own skincare needs and advice from your dermatologist. However, in my case, I knew I wanted a simple solution. Enter, Rare Beauty into the chat again. Launched in late December of 2022, the product has arguably become one of the buzziest beauty products of the moment, so I knew I had to try it out for myself and learn more about it.
Ahead, you’ll hear from Rare Beauty’s Global Makeup Stylist, Cynthia Di Meo, about why this product has become so popular, the benefits of using an under-eye brightener, and her tips for trying out any new makeup product.