MADISON — Voters of Tomorrow, a Gen Z-led organization that engages young Americans in politics and government, today released Wisconsin-specific data from its poll of 18- to 29-year-olds in seven battleground states.
In Wisconsin, Vice President Kamala Harris leads Donald Trump 54% to 25% among young people, a 29-point gap.
The study was conducted August 16-20 from a sample of 452 people in Wisconsin aged 18-29. The margin of error was ±4.6%.
“Our survey shows young Americans prefer Kamala Harris over Donald Trump by a wide margin, care about the issues the Harris-Walz ticket is championing, and are ready to vote this November,” said Jack Lobel, spokesperson for Voters of Tomorrow. “As students return to campus and the election nears, Voters of Tomorrow is putting in the work to build on this momentum and ensure young people make their voices heard.”
Read Voters of Tomorrow’s memo on its national findings here.
More Wisconsin-specific findings from Voters of Tomorrow’s study:
Which candidate would you vote for in this November’s presidential election?
Kamala Harris – 54%
Donald Trump – 25%
RFK Jr. – 2%
Other – 1%
Not sure – 17%
If an election for US Congress were being held today, whom would you vote for in the district where you live?
The Democratic candidate – 46%
The Republican candidate – 26%
A third party candidate – 9%
I wouldn’t vote – 6%
I’m not sure – 12%
Do you have a favorable or unfavorable opinion of…?
Kamala Harris
Favorable – 55%
Unfavorable – 37%
Tim Walz
Favorable – 47%
Unfavorable – 20%
Donald Trump
Favorable – 27%
Unfavorable – 65%
JD Vance
Favorable – 20%
Unfavorable – 51%
Project 2025
Favorable – 10%
Unfavorable – 61%
Which issue areas will influence your vote choice the most in the November 2024 elections? (Select up to 3.)
Jobs, the economy, and cost of living – 50%
Abortion – 38%
Education – 23%
Climate change – 19%
Gun policy – 19%
Healthcare – 18%
Housing – 17%
Immigration and the border – 16%
LGBTQ+ rights – 14%
Reforming the Supreme Court – 12%
Foreign policy and national security – 11%
Crime – 11%
Conflict in Israel and Gaza – 10%
Woke ideology – 6%
Addressing inequality – 5%
Judicial appointments – 5%
Voting rights – 4%
Potential TikTok ban – 2%
Have you heard of Project 2025?
Yes – 64%
No – 21%
Not sure – 15%
Where did you hear about Project 2025?
On social media – 66%
Other – 10%
From a friend – 7%
On TV – 6%
From a family member – 6%
From a political campaign or organization – 3%
Not sure – 1%
Do you associate Donald Trump with Project 2025?
Yes – 52%
No – 16%
I’m not sure – 31%
How likely are you to vote in this November’s presidential election?
Almost certain – 48%
Very likely – 19%
Somewhat likely – 14%
Not very likely – 7%
Not at all likely – 13%
How likely are your friends to vote in November’s presidential election?
Absolutely certain – 29%
Likely – 55%
Unlikely – 10%
Extremely unlikely – 6%
Do you agree or disagree that the Republican Party is weird?
Agree – 61%
Disagree – 25%
I don’t know – 15%
Voters of Tomorrow is a Gen Z-led nonpartisan organization that engages and represents young Americans in politics and government. The group has chapters in 25 states and a volunteer presence in all 50. Learn more at votersoftomorrow.org.
