Most Wanted is a weekly series in which one Who What Wear team member or friend of the brand will share the top 30 fashion and beauty finds on their current wish list.
I have a running list of fashion and beauty products taking a full-time residency on my internet browser. The tabs have only accumulated more and more each week, and I don’t think my search engine can bear the load any longer. It’s gotten to the point where I keep returning to the same saved items only to drool over them without making the daring jump to the shopping cart. (We’ve all been there.)
So I’ve decided to share some of my most wanted items in the hopes of helping others who may need some online shopping inspo. As a Gen Z fashion editor, my wardrobe leans into relaxed-fit clothing, minimalist ’90s trends, and lots of sneakers. Below, I’ve included 30 finds that’ve had a strong hold on me this season, including stylish fashion items, summer-inspired beauty products, and everything in between.
