E!: I’ve noticed a lot of celebs wearing your clothes. How does that feel?
AK: Jenna Fischer actually posted on her Instagram, wearing my sweatshirt too, which is so crazy. Lindsay Price had sent a few of the AAPI campaign sweatshirts to her friends. They posted wearing it on Instagram too. Lana Condor wore one of the shirts on her Instagram Story. Janette OK featured the brand on her TikTok. It’s just so crazy to see these things without ever expecting them and I am so grateful.
E!: Before starting your brand, what problems did you encounter while shopping and how did you address those when you created your own pieces?
AK: I have a small to mid frame. When I would go shopping, I would try on clothes that would fit my shoulders and my torso, but because I have a double D chest, I would always pop out. So whether it’s pulling across my chest, buttons popping open, or just by my mid midsection, fabric would hang and makes me look bigger. In order to accommodate my chest, I would have to size up. Professionally, I just didn’t feel confident because of how clothes fit. I would have to get things tailored or leave blazers open because I couldn’t button them.
I wanted to create a line that fits our body type for women with a larger chest. I responded by adjusting the fit of my pieces. There’s much more room in the chest area and more room around the armpit. The waist is taken in on the pieces.
I think what I do differently is the pattern. For every size, I make a unique pattern, from size XS to 3X.
