ski suit

This year Revolve / FWRD decided to take it host a pop-up in one of the hottest winter getaway spots ever: Aspen. This not only attracted a flurry of it-girls and influencers accompanied by Aspen’s usual scene of celebrities shuttling their kids to ski lessons and other chic Aspen regulars, but I got the pleasure of going to check it out myself. I was particularly excited because while we all know and love Revolve / FWRD, their presence is mainly online. So to get an in-person experience with one of my favorite e-commerce heavy retailers was super exciting.

Entering the Revolve/FWRD Aspen pop-up is like walking into what I can only describe as my dream closet. I was greeted with the option of a glass of champagne or coffee branded by one of my favorite Revolve / FWRD housed brands Simkhai (I opted for the champagne but the “Simkahi” logo coffee cups were hard to resist). With racks and racks of carefully curated picks from Retrofete, Helmut Lang, Goldberg, and more. The pop-up has tons of wood shelvings that are in the perfect warm chestnut color and are all backlit with a subtle light that illuminates the merchandise beautifully.





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